Acquisitions watch: Avanade-eConnex, Adobe-Auditude, Yahoo-interclick

Monday, November 7, 2011

Avanade, a business technology solutions and managed services provider, has signed a definitive agreement to acquire eConnex, a Microsoft Dynamics CRM consulting services provider, the companies said in a statement.

The terms of the transaction were not disclosed.

EConnex focuses in industries such as healthcare, industrial equipment and hospitality.

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EConnex was founded in 1996 and has quickly grown to become a leader in Microsoft Dynamics CRM, achieving Microsoft Gold Partner status in 2006. The company operates in Germany and Europe.

Avanade is a joint venture between Accenture and Microsoft, serving 24 countries worldwide and employing more than 10,000 professionals. In Latin America, the company has an office in Brazil.


US software provider Adobe (Nasdaq: ADBE) has acquired Auditude, a US video ad management and monetization technologies provider for publishers and media companies, the former said in a statement.

Financial terms of the acquisition were not disclosed.

Through the acquisition of Auditude, Adobe is now able to provide an end-to-end video offering, seamlessly connecting authoring, publishing, monetization and optimization, with the goal of helping customers build long-term businesses through the delivery of video content across all IP-enabled devices.


California-based Yahoo (Nasdaq: YHOO) has reached a definitive agreement to acquire New York-based digital media firm interclick (Nasdaq: ICLK), the companies said in a statement.

Under the terms of the agreement, Yahoo will commence an all cash tender offer for all outstanding shares of interclick's common stock at US$9.00 per share. The transaction has an estimated total equity value close to US$270mn.

The transaction, unanimously approved by the interclick board of directors, is expected to close by early 2012, subject to customary terms and conditions. The agreement also provides for a merger to be completed following the tender offer.