E-commerce set to surge 44%, says e-bit

- Friday, May 13, 2011

E-commerce set to surge 44%, says e-bit

Brazilian online sales information company e-bit expects e-commerce sales to jump 44% to US$13bn in the country's market this year, e-bit manager Alexandre Caixeta told BNamericas.

According to Caixeta, the combination of Brazil's large population, high and growing internet usage and people accessing their bank accounts online - but not necessarily buying - are the main drivers for these growth projections.

"In Brazil, there were more than 20mn people that bought something online in 2010, and we expect this number to increase 25-30% in 2011," Caixeta said. The purchase amounts are also expected to increase.

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E-bit's main market is Brazil, but it also has presence in Mexico, Chile, Colombia and Argentina. Besides the domestic market, the company's focus at the moment is on the latter two, resulting from recent acquisitions in those countries, Caixeta said without providing the names of the companies.

The executive declined to offer specific financial results or yearly expectations for the company itself.