Inosat Global expands Latin American reach with Actualisap partnership

Wednesday, May 4, 2011

Chilean IT consultancy Actualisap has signed a partnership agreement with European GPS fleet location company Inosat Global to create Inosat Chile, Tiago Borges, Inosat Global's CEO, told BNamericas.

The partnership - which involved a US$500,000 initial investment mainly by the Chilean partner - is part of Inosat Global's US$1.5mn expansion plan to develop the business in Latin America. The deal is the second such accord in the plan, following an agreement in Brazil.

"We started with Brazil four years ago, and now Chile. This year we will sell the [Inosat GPS] product primarily in Santiago, to later expand to other cities in Chile. Also, in June this year we plan to open a new branch in Peru, and next year in Colombia," Borges said.

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Inosat Global offers a GPS fleet-trace service called Mobility Intelligence. A device installed in each vehicle sends information such as location, speed, driving times, kilometers traveled and driver identification to the company. The service is offered as a lease and has a monthly cost of 25,000 Chilean pesos (US$54) per vehicle.

For now, potential clients for Inosat Chile are mainly existing ones from Actualisap, but the company projects acquiring more than 50 clients in the country in the first year, Borges said.

At the end of last year, Actualisap regional director Mario Aranda told BNamericas that the company was negotiating alliances to complement its offering in its main vertical markets - mining and utilities.

Actualisap - which provides services such as SAP (NYSE: SAP) solution optimization, implementation and license sales - was founded in 2002 and has more than 25 clients. The company's key competitors include Chilean tech holding company Quintec and Spanish IT consultancy firm Crystalis Consulting.