SAP looking for more partner specialization

- Tuesday, June 28, 2011

SAP looking for more partner specialization

Software giant SAP (NYSE: SAP) is asking its partners to have a high level of specialization in different product segments, the company's ecosystem and channels VP for Latin America and the Caribbean, Pablo Signorelli, told BNamericas.

"We're putting emphasis on specialization. SAP has experienced a significant change over the last years. In 2008, the ERP segment accounted for 90% of the company's revenues. Nowadays, the ERP segment represents approximately 40% of the firm's overall revenue globally," Signorelli said. "In most mature markets, the contribution from the ERP segment is even smaller."

"The company now has a wider portfolio of products, which includes mobility after the acquisition of Sybase. This is why we're telling our partners to start focusing on specializations," he added.

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Signorelli said the company needs its partners to have the necessary consultants to implement all of its new solutions.

SAP currently has 450 partners across Latin America. Of these, 340 are channel partners, while the remainder are services partners.