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Bolivian state-owned telecoms operator Entel has launched a low-cost mobile phone which will be sold in supermarkets across the country, local press reported.
The phone, called "Móvil Express," will cost 199 bolivianos (US$28.35), and has a color display, polyphonic ringtones and an FM radio, according to press. The device also comes with an embedded prepaid SIM card.
Entel expects to sell 50,000 phones of this kind in an initial phase. The company did not provide any information about the company in charge of manufacturing the devices.
Entel expects to reach over 3mn subscribers in 2010 in the mobile telephony segment, according to previous press reports. The operator is currently working on a project to reach nationwide coverage during 2010.
Entel - nationalized by the government in May 2008 - offers internet, fixed, public and mobile telephony.