BlackBerry launches Curve 9320 smartphone in Argentina

Tuesday, March 12, 2013

Canadian smartphone manufacturer BlackBerry (Nasdaq: BBRY) has launched its Curve 9320 smartphone in the Argentine market, company executives said in a press conference.

BlackBerry product manager for Argentina, Paraguay and Uruguay, Federico Vara said that the smartphone will be commercially available in the country within days.

Local mobile operators Personal, Claro and Movistar will offer the new device, the executive said.

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The BlackBerry Curve 9320 is assembled in Argentina's Tierra del Fuego province by US electronics firm Brightstar, said the company.

According to Vara, the local manufacturing operation will not export to other markets as it is oriented to meet local demand.

"This is an entry-level smartphone and we are targeting young people and teenagers," the product manager said.

The device is already commercially available in neighboring countries Paraguay and Uruguay. The launch in the Argentine market suffered some delays due to the time taken for local production of the phone to be authorized.

The Curve 9320 uses the BlackBerry 7.1 operating system and features a mobile hotspot feature, allowing the smartphone to be used as a mobile hotspot so that other WiFi enabled devices can use the phone's mobile network connection.

The device also features a built-in FM radio.

Vara said that the price of the new smartphone will depend on the plans offered by the different mobile operators.