New fiber broadband player Win wants to disrupt Peru market

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Thursday, December 7, 2017

Peru has a new fiber-based fixed internet player called Win, operating in the Lima and Callao districts, launched by Optical Networks.

The company plans to disrupt the market with faster speeds and cheaper prices than the competition, Win CEO José Luis Olivera was reported as saying by told local daily Diario Gestión

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The company is offering 30Mbps for 79 soles per month and 100Mbps for 99 soles, which is a third of the price that the competition is offering, Olivera said.

Currently the average speed of fixed broadband is 15.1Mbps, but in practice users receive only 8Mbps.

The company is investing US$3mn to expand and cover 50,000 homes by the end of 2018.

The company's immediate plans are to reach 5% of the 1.5mn homes in Lima with internet. In 2020, the company will expand to the provinces.

According to telecoms regulator Osiptel, there were 2.26mn fixed internet connections in September, 2017, balanced almost evenly between xDSL (1.10mn) and cable modem (1.04mn)

The largest player was Telefónica del Perú with 1.69mn lines followed by América Móvil with 435,000.