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Mexican wireless subscription TV company Ultravisión has gone digital with the goal of doubling its client base in the next year to better face competition, local press reported.
Ultravisión has 60,000 users, but an increased offer through digital technology would help the company reach 150,000 clients by 2012, Ultravisión CEO Patricio Zorrilla was quoted as saying.
According to Zorrilla, pay-TV systems will contribute significantly to the government's efforts to increase the penetration of digital technology in the country.
In July, Mexico's supreme court (SCJN) backed justice Olga Sánchez Cordero's decision to uphold a measure from the senate freezing the date for the country's switch from analog to digital television.
President Felipe Calderón issued a digital TV decree in September 2010, aiming to bring forward the digital switch to end-2015 at the latest, shaving six years off the previous 2021 deadline. But a group of legislators took issue with the move, saying it was illegal as it infringed upon the powers conferred to telecoms regulator Cofetel.
Ultravisión, subsidiary of Ultra Telecom, has presence in 37 cities in Mexico.