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As part of its set of cloud initiatives, HP will promote global roundtables aimed at "educating" CFOs on technology matters, the company announced during a press conference at the HP Discover event, taking place in Vienna.
The goal is to bring finance executives closer to IT issues, thus avoiding divergences with a company's technology department with regards to solutions, platform implementation and costs.
According to HP Financial Services president Irv Rothman, his division's Global CFO Roundtable series will tackle the benefits of new technologies, and in particular the potential cost-benefits of cloud or hybrid cloud approaches.
The roundtables will be held periodically around the globe, the executive said, and will be peer-to-peer and comprise small groups.
The initial project meetings, according to Rothman, will be hosted by HP's own CFO, Cathie Lesjak, as well as IT professionals.
The first roundtable is scheduled to take place in Singapore in March, Rothman said. The schedule for further meetings is still being developed.
"It will be a structured conversation of a couple of hours' duration, based on discussion and information sharing," the executive told BNamericas.
Participation will be through invitation only. According to Rothman, HP is initially focusing on its top customers around the world, including in Latin America, and then the company will extend invitations to executives of other companies and partners as well.
Rothman predicts 6-12 roundtables in 2012, depending on how the first meetings go, and a similar number in 2013. Latin America, and Brazil in particular, is likely to host a few of them, he said.
"CFOs nowadays are very much involved in decision making in the IT segment, and thus it is more than necessary to bring them and the IT professionals together and educate them," the exec added.