Kroff sets up Latin American operations

Monday, November 28, 2011

US-based water treatment company Kroff has entered the Latin American market for the first time, establishing operations in Chilean capital Santiago.

Kroff Chile-Tecnologias y Procesos aims to provide custom-blended chemicals and processes for water and wastewater treatment for companies in sectors such as energy, power and mining, the company said in a release.

"The Chilean market presents a tremendous growth opportunity for Kroff, Inc., and provides an entry-point for us to further expand our operations throughout South America," said Kroff co-founder and co-owner Fred Potthoff.

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The new operations will also enable the company to expand into a variety of markets such as paper, mining, food processing and steel, Potthoff added.

Kroff Chile will provide water treatment chemicals and services for boilers, cooling towers and wastewater, with treatment programs focusing on energy efficiency, regulatory compliance, waste minimization and water use.

Globally, the firm also has a presence in Japan, Africa and Europe.